Point to area: BMKP Set Wuhan’s Market as the Benchmark Market

Taking the chances of reshuffling of online car hailing services, BMKP set wuhan as the pilot city, which will set the standards in technologies, services and managements.

During the operation of market in Wuhan, BMKP has accumulated and analyzed huge data, based of which mastered the demands of local consumers. In that case, BMKP can match and dispatch vehicles in time that not only improve the effect of cars, but also save time for both drivers and passengers.

Considering the criticism of some problems in online car hailing services, BMKP carefully selects a batch of professional drivers who are prepared to provide high quality services to passengers. In addition, BMKP collects and solves problems centrally by making surveys of customers’ satisfaction about services, safety, prices and ride experiences which helps to standardize the management of cars and services.

As for technology, BMKP propagandizes the APP to Wuhan citizens by all means, so that Wuhan’s consumers acknowledged the usage of APP, especially the function Shaking to Hail car online, which is popular with users. At the same time,the slogan of BMKP, BMKP symbolizes as the online taxi hailing service, comes into fashion because of Wuhan’s old saying.

In the part of Business layout, BMKP makes use of partnership cooperation mechanism in second, third and forth tire cities to authorize them to use brand, interface of APP platform and provide the guidance of operation. BMKP also systematizes and transforms the successful experiences of large cities such as Wuhan, Guangzhou and Shenzhen to the methodologies which will be applied to the operation of other cities.

In terms of strategic level, BMKP sets Wuhan as the pilot city to form a successful operation mode by adjusting and perfecting the operating schemes. Once the operation mode successfully applied to other 200 cities, BMKP would lead a phenomenal revolution in online car hailing market.

In the age of high level experiential consumption, BMKP aims to solve the problems of transit and provide high quality services to consumers.

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